This app uses your phone to mobilize support and awareness in a very organic and grass roots way.
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On launch you 'find a match'. If you have opted in, the phone's GPS will find a like-minded campaigner.
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Before you find your 'match' the iconic candle logo is unlit.
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Using bluetooth you bump your phone with a 'match' who has a lit candle.
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This grows the awareness in a very organic and empowering way. Literally passing the beacon from campaigner to campaigner.
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On the landing page the cursor  is the Amnesty candle.
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Moving the cursor round the landing page illuminates prisoners stories hidden in the shadows.
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Using Format